The lecture of Petteri Kollinen

The lecture of Petteri Kollinen

Petteri Kollinen, a design director of Martela will deliver a lecture. Topic is “The partnership between a global company and a private designer.”

How do global companies take a decision about cooperation with one or another designer? Is it always a "star"?  When a major producer gets interested in the idea and product belong to a young designer? What should you do in order to be among the designers “heard” by business and producers? A brilliant set of questions actual for a young but perspective creator.